Chris Stirk

Chris Stirk is a global business leader with expertise in health and wellness and a passion for helping people live healthier, more fulfilling lives. As managing director of Herbalife’s Europe and Africa region, he leads all aspects of business strategy, sales and marketing across 44 markets – working in close partnership with Herbalife Independent Distributors to strengthen Herbalife’s impact across the region.

Chris joined Herbalife in 2020, bringing more than two decades of leadership experience in marketing, commercial strategy and general management across the U.K. and Asia-Pacific. Prior to Herbalife, he founded a health-focused consultancy where he helped emerging brands scale internationally – including expanding a telemedicine platform across Europe and India and supporting the global growth of Noom, a behavior-change app for weight management.

Earlier in his career, Chris spent 13 years at Weight Watchers, where he held a variety of senior roles in the U.K., Australia, New Zealand and Hong Kong. He also spent a decade in the pharmaceutical industry, leading consumer healthcare marketing for global brands such as Pfizer and Johnson & Johnson.

Chris brings a strategic mindset, entrepreneurial spirit and international perspective to his work – all anchored in a deep commitment to Herbalife’s purpose and community.