​Is Herbalife an MLM?​

Yes, Herbalife operates as a multilevel marketing (MLM) company, where Independent Distributors earn income by selling products and building a team of other Distributors. 

What is multilevel marketing? 

Multilevel marketing (MLM) is a business model where independent sellers earn money through both product sales and by building a team of other sellers. 

In MLM, income can come from two sources:

• Retail Profit: Selling products directly to customers at a markup. 
• Override Commissions: Earning bonuses based on the sales made by your recruited team (also called a downline). 

MLM companies like Herbalife provide training, tools and a product-based foundation for entrepreneurs to grow their own business. While some choose to build teams, others focus on personal sales alone. 

Why do companies use MLM? 

• Word-of-mouth marketing can be powerful and personal. 
• Low startup costs make it accessible for many. 
• Flexible work structure appeals to people looking for part-time or home-based income opportunities. 

Why is Herbalife a multilevel marketing company? 

Herbalife uses the MLM model to connect customers with Independent Distributors who serve as their wellness coaches, providing one-on-one guidance, product recommendations and ongoing motivation. This human connection is central to Herbalife’s approach to health and wellness.

Herbalife has operated for over 45 years with millions of satisfied customers and a global network of successful Distributors. It offers tools, education and community support to help new Distributors grow, achieve sales milestones and make a meaningful impact. 

How does Herbalife’s MLM structure work? 

• Direct Sales: Herbalife Independent Distributors purchase Herbalife® products at a discount and sell them to customers at retail price. 
• Commissions: Distributors can build a team and earn bonuses based on their team’s volume of sales. 
• No Required Recruiting: Many Distributors choose not to build a team and still earn through product sales alone.