Ibi Montesino

Ibi Montesino is a seasoned executive with a passion for empowering people and creating meaningful impact through purpose-led leadership. As managing director of Herbalife’s North America region, she oversees business strategy, sales and marketing efforts across the U.S., Canada and Puerto Rico – as well as the company’s global events. Ibi brings over a decade of proven leadership in this role, having previously served in the same capacity from 2011 to 2022.

Most recently, Ibi served as executive vice president and chief of staff. In those roles she led all global Distributor-facing business functions, including sales, marketing and Distributor operations. She also played a key role in advancing company-wide employee engagement, supporting strategic priorities and strengthening Herbalife’s culture and operational effectiveness.

Ibi began her Herbalife career in 1998 as an assistant in personal care training and steadily rose through the ranks. Her career spans roles in product marketing and regional leadership, including director, senior director and vice president of sales and marketing for the U.S. Hispanic market. Throughout her career, she has remained committed to helping Herbalife Independent Distributors succeed and supporting the company’s purpose of helping people live their best lives.

In 2011, Poder Hispanic recognized Ibi as one of the “Nation’s 100 Most Influential Hispanics” – a reflection of her impact both inside and outside the organization.

Originally from Cuba, Ibi is bilingual in English and Spanish and holds a Bachelor of Business Administration from National University.